Inspired by the Swarovski Swan’s singular majesty, The Vienna Collection crystallizes 130 years of joy, creativity, and savoir-faire. An abstract interpretation of our House emblem, architectural feather-like forms balance kinetic energy with extraordinary grace and beauty.
Discover the entire collection and selected highlights in our Swarovski Kristallwelten Stores Wattens, Innsbruck, and Wien.
Discover a world where magic and logic collide, where the transformative power of crystal shines and joyful self-expression brings style fantasies to life. Starring pop icon and Global Brand Ambassador Ariana Grande.